In Defence of Charity
2 Dec

Regular readers to this blog will surely know by now that I’m a pretty big fan of charity shopping. I absolutely love it. And it’s the process I love – those countless hours of rummaging through rails, boxes and baskets of other peoples’ discarded items – as opposed to the buying. It bothers me not at all that on at least half of the occasions on which I step over the threshold of a charity shop I leave without buying anything. To me, the fun is in spending time immersed in marvelling at other peoples’ junk – whatever that says about me. And generally, whenever I do find something I actually want to buy, I’m happy to part with the cash on the basis that I consider what I’m buying to be worth the money I’m paying for it and also because that money is going towards supporting a charity, which in my book is pretty great.
Unfortunately, but perhaps inevitably in a society where moaning about absolutely everything – even good things (trust me, a hardcore moaner will find a way) – is the norm, not everyone shares my mindset and lately I’ve heard lots of negative mutterings, both online and while eavesdropping in charity shops themselves, about the prices of second-hand stock. This irritates the absolute hell out of me, for a plethora of different reasons. Firstly, there’s the biggie: charity shops aren’t like other shops. They exist in order to raise much-needed funds for astoundingly valuable causes, not to make vast profits which will eventually line the pockets of someone like Phillip Green who, let’s be honest, neither needs nor deserves a single penny more of our hard-earned cash. Money raised in charity shops goes towards really helping people who so desperately need support, care and generosity, so to begrudge Shelter an extra few pounds for a pair of good quality second-hand shoes really does sound rather ignorant.
And then there’s the second-hand thing. It amazes me that some people still ascribe to the expectation that simply because an item of clothing, a piece of crockery or a book has had at least one previous owner, it should automatically be sold in a charity shop for peanuts. This, to me, is bonkers. Good quality clothing remains good quality clothing regardless of how many closets it has seen, and while of course a discount can be expected in lieu of the fact that something is being bought second (or third, or fourth…) hand, isn’t it a little churlish to insist that those boots that have never been worn should be sold for two pounds rather than fifteen? The expectation that stock should be cheap is a hark-back to the days when charity shops were little more than dingy dumping grounds for tattered, moth-eaten garments that really were practically worthless. That, however, is most definitely no longer the case. Charity shops today are chocked to the rafters with stock that was available new on the high street only months ago, and the rise in prices, I think, owes more to the fact that our throwaway consumer culture and ‘wear once’ mentality results in people donating things to charity that they bought only five minutes ago but have already replaced with the latest fad than it does to charities being unreasonable. The charity shops of 2010 are vibrant, modern, cool places to hang out, filled with contemporary and totally desirable stock. And to me, complaining about the prices shows little other than a distinct lack of regard for the fact that charity shops have most definitely moved with the times.
And neither should we forget that charity shops aren’t an island. Aside from some tax benefits and the fact that the vast majority of their stock is donated by the public as opposed to bought from a supplier, they are dealing with exactly the same kinds of economic pressure as the rest of us. Stores have rent to pay (and where a shop is situated in a salubrious area you can bet your ass that that doesn’t come cheap) as well as other overheads such as gas, electricity and the wages of full-time staff. No one needs to be reminded that utilities prices are high at the moment, and if a charity shop is expected to sell jumpers for only 50p a piece, how many would it need to shed before it could afford a supply of heating at Winter 2010 rates? My guess is into the thousands, which doesn’t sound realistic if anything is to be left over for the actual charity, does it?
The other thing (and I promise I’ll cease to rant soon) that I think is important when it comes to charity shop prices is the market. If an article of clothing is genuinely worth a bit of money on the second-hand market, I see no reason whatsoever why the charity shouldn’t be entitled to have a bash at scoring big for its cause. If a pair of boots would sell for £30 on eBay there’s absolutely no reason in my opinion why a charity should close its eyes to that and insist upon selling them for a fiver. My local Shelter emporium is currently selling a gorgeous, and very new-looking, woollen coat by Max Mara for £40. A quick survey of eBay shows that similar coats are selling for around the same price – much more in some cases, and I therefore think that Shelter are absolutely justified in their pricing decision. They may be charity shops, but they need not be doormats, and if there’s a chance that an item will bring in a healthy donation to the cause in question, I think that pricing competitively is a perfectly legitimate thing to do. The alternative is to undercut the prices and watch while a shrewd eBayer with an eye for a bargain swoops in, re-sells and scoops the profits for himself. The charity, meanwhile, banks its fiver with egg on its face – which result do you feel most comfortable with?
Image above from Flickr – abbyladybug.
What are your thoughts on charity shop pricing? Too high? Too low? Just right? I’d love to hear your opinions!












